---
title: "There are few things more exciting than launching a new brand and website..."
url: https://sam-page.com/thinking/there-are-few-things-more-exciting-than-launching-a-new-brand-and-website
date: 2026-09-10
author: Sam Page
type: Post or article
categories: [Marketing, Founder life and leadership]
reading_time: 1 min
summary: "not to mention the new signage, merch and cakes that come along with it."
first_published: https://www.linkedin.com/feed/update/urn%3Ali%3AugcPost%3A7503754535539130369
---

# There are few things more exciting than launching a new brand and website...

not to mention the new signage, merch and cakes that come along with it.

![](https://sam-page.com/img/thinking/there-are-few-things-more-exciting-than-launching-a-new-brand-and-webs-li1.webp)

![](https://sam-page.com/img/thinking/there-are-few-things-more-exciting-than-launching-a-new-brand-and-webs-li2.webp)

![](https://sam-page.com/img/thinking/there-are-few-things-more-exciting-than-launching-a-new-brand-and-webs-li3.webp)

And of course, there is a serious reason.

At 7DOTS we wanted to create a brand and digital experience that represents where we're going as a company, and the problems we solve for our clients.

We believe the best innovation combines the power of technology, creativity and data with a deep understanding of people.

We believe innovation only creates value when it helps people make better decisions and have better experiences. The headline on our new homepage sums it up: 'Intelligent Systems. Human Outcomes.'

We're a digital innovation partner for considered-purchase brands, helping them navigate complexity, set direction and create new ways to drive growth.

I'd love you to have a look at https://www.7dots.com/

And you can read the official launch post here: https://lnkd.in/eGQm2VkE

Thank you Nalla for creating such a beautiful and compelling brand. And thank you to the team 7DOTS for bring in to life in the digital (and physical) world!

And I'll talk through the thinking behind it all properly in a video next week.